Legal

Privacy Policy

Last updated 12 November 2026

Who we are

AJK Welfare Trust is a humanitarian charity based in Sheffield, United Kingdom. We deliver clean water, food, education, health care and livelihood support to families in Pakistan and Azad Kashmir. For anything in this policy, contact us at info@ajkwelfaretrust.org or +44 7375 555930, or write to Atlas House, Attercliffe Road, Sheffield S4 7WZ, United Kingdom.

What information we collect

• Messages you send us. When you use our contact form we receive your name, email address, subject and message so we can reply. The form is delivered by FormSubmit.
• Fundraising accounts. If you create a fundraiser we collect your name, email address, phone number and country, and the campaign details you publish. Accounts and campaign data are stored in Google Firebase.
• Donations. When you donate through a fundraising page or our app, payment details are handled by the payment provider. We receive confirmation of the amount and the campaign, not your full card details.
• Technical and usage data. Like most websites we receive standard log data such as your IP address, browser type and the pages you visit. If you accept analytics cookies we also use Google Analytics to understand how the site is used.

How we use your information

• To reply to your questions and provide the information you ask for.
• To create and display your fundraising page, and to verify campaigns before they go live.
• To process donations, send receipts and keep financial records.
• To improve the website and understand which pages are useful.
• To meet our legal, accounting and charity reporting obligations.

Our lawful basis

We rely on your consent for analytics cookies and, where required, for marketing updates. We rely on the performance of a contract when you create a fundraising page or make a donation, on our legitimate interests in running and improving the charity, and on legal obligation for financial records.

Cookies and analytics

The website uses Google Analytics 4 (measurement ID G-6XMCTKJER0) to collect aggregated information about visits, such as pages viewed, approximate location and device type. Google Analytics may set cookies such as _ga and _ga_6XMCTKJER0. We do not use analytics data to identify you personally.

When you first visit the website a small banner lets you accept or decline analytics cookies. Nothing is loaded until you accept, and you can change your mind at any time by clearing the site's cookies in your browser.

You can block or delete cookies in your browser settings, and you can install the Google Analytics opt-out browser add-on. Blocking analytics cookies does not stop you using the site or donating.

Who we share information with

• FormSubmit delivers contact-form messages to our email inbox.
• Google Firebase provides login, database and image storage for fundraising accounts and campaigns.
• Payment providers process donations securely. Their own privacy policies apply to the payment information you give them.
• Google Analytics processes website usage data on our behalf.
• Hostinger hosts the website and keeps standard server logs.

We do not sell your personal information.

International transfers

Some of our service providers process data outside the United Kingdom, including in the United States. Where that happens we rely on the safeguards those providers put in place for international transfers.

How long we keep information

Contact messages are kept for as long as needed to deal with your enquiry. Fundraising account and campaign records are kept while the account is active and for a reasonable period afterwards. Donation and financial records are kept for the period required by UK tax and charity rules. Analytics data is retained according to Google Analytics settings.

Your rights

You can ask us for a copy of the information we hold about you, ask us to correct or delete it, or object to certain processing. Email info@ajkwelfaretrust.org and we will respond within one month. If you are not satisfied you can complain to the UK Information Commissioner's Office at ico.org.uk.

Children

Our fundraising accounts are intended for adults. We do not knowingly collect personal information from children through this website. If you believe a child has sent us information, contact us and we will delete it.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it was last changed, and the latest version will always be on this page.

Contact us

AJK Welfare Trust, Atlas House, Attercliffe Road, Sheffield S4 7WZ, United Kingdom.
Email info@ajkwelfaretrust.org · Phone +44 7375 555930 · Send us a message.